Gordon in the 46 car.....

specialk

Senior Member
https://twitter.com/RayEvernham/status/552590502118584320


Jeff Gordon in the #46? What might have been? All those #24 tattoos vowing allegiance to Jeff Gordon would have never decorated torsos, arms and legs. Those #24 diecast cars would have never been made. And a losing streak of epic proportions would have continued. Yes, Jeff Gordon's car number was to have been #46. You know that if you saw the jaw-dropping tweet from Ray Evernham, Gordon's former crew chief, that showed two pictures of Rainbow-colored race cars with the #46 on the door instead of the #24. But that is only part of the story. You likely haven't heard the whole story of how one of NASCAR's greatest drivers nearly had a number that has had little significance throughout sports.


Gordon joined Hendrick Motorsports in 1992 and the plan was to run the #46. Hendrick used that number for one race in 1989 and another in 1990 with Greg Sacks driving a car to film racing scenes for "Days of Thunder." Cole Trickle (played by Tom Cruise) drove the #46 car in the movie. An issue arose when John Bickford, Gordon's stepfather, looked into trademarking the #46. Bickford sought to create a licensing program around Gordon but discovered that Paramount Pictures had secured the licensing rights for that number for toys, apparel and other souvenirs affiliated with the movie - released two years before Gordon's series debut. Bickford told Hendrick Motorsports officials that they would have to change the number to something other than 46.
"They went through a series of numbers available from NASCAR, presented those numbers to Rick (Hendrick) and Jeff," Bickford said told Motor Racing Network. "What our thinking was we wanted a number that had no real historical connection to anything, certainly wasn't going to have any licensing problems. The #24 sat there and it had no significant relevance to the industry." The #24 had never won a race in NASCAR's top series.


The next issue was the paint scheme. The Rainbow theme was there but Evernham said that the middle of the car was black not blue. That's how artist Sam Bass originally drew the car. Bickford recalls that DuPont officials wanted more than just drawings to see how the car looked, so the team painted a couple of cars and kept them locked behind closed doors since Gordon's debut had not been announced. Photographs of the car were sent to DuPont and then company officials came to Hendrick Motorsports to inspect the car.


That leads to the photographs of a #46 Rainbow-colored car Evernham posted this week. It came from a fan. Evernham admits he forgot about the number and the story behind it until seeing the pictures.(Motor Racing Network)(1-8-2015)
 

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KyDawg

Gone But Not Forgotten
That is an interesting story there special, thanks for sharing it with us.
Another piece of 24 history, Cecil Gordon, an independent, drove over 300 races with the 24.
 

riprap

Senior Member
In the 80's I would memorize the car numbers, drivers and where they were born. I studied that starting line up in the AJC. I mainly wanted to see where petty was starting. Anything mid pack and up and I was glued to the radio for the start.

43 petty stp
17 Waltrip tide
5 Geoff Bodine levi garrett
11 labonte bud
3 Earnhardt wrangler
28 Davey Allison havoline
33 harry Gant skoal bandit
55 Phil Parsons Copenhagen
88 buddy baker crisco
21 kyle petty...but when I get a Mello Yello I still think of him in 42.
26 ricky rudd
9 Elliott coors

When I watch a race I still think of those guys in those car numbers.
 

specialk

Senior Member
Anybody notice the #24 car in the background

yea, I think the pic of the car w/ the #46 on the door is the only car they had like that... the front car has a 24 on the headlight....you really can't see the door panels on the others except the one in the back.....
 

mguthrie

**# 1 Fan**OHIO STATE**
I wonder if they still have this car. Is this a recent pic? Maybe from a collection of older cars. Pretty cool story though. He has made a name for the #24 that's for sure
 

Patriot44

Banned
Awesome story. Gordon has been my horse since the day he stepped into NASCAR.

Being a Gordon fan in my teen years during the hayday of Earnhardt was brutal. I used to have my 24 sticker on my back window shaved off with a knife blade once a week. :bounce:

To think it could have been a 46 doesnt have the same feel.
 
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