I have cast farther than that with my 12' surf rods on a good day with the same terminal tackle setup minus the ice.
Most of the bait canons I have seen on the beach shoot up to 300 yards.
...If I recall correctly, I think they said they paid about $800 for their setup from a company the sells them.
Seems like a lot of expense to accomplish what you can do with the proper gear and technique.
They work much better with spinning reels, the conventional reels tend to backlash.
I'm not putting this idea down, go for it if you like the high tech launcher and just want to get out there where the big ones run. I have no problem with it. Instead of ice, use chum processed in a blender to add a little attraction to bring them to the bait.
That one guy used a Abu Ambassadeur 65/5500/CT mag reel, can you imagine trying to thumb that sucker to stop a backlashhttps://www.outdoorlife.com/record-casts
And then Big Lou cast over the Astrodome:
https://www.beaumontenterprise.com/...s-Big-Lou-cast-fishing-line-clear-4593298.php